Portfolio

Visual Storyteller.


virgins! (a scripted web-series)

Creator | WRITER | Producer | Supervising Editor


Mental Health: a mother’s burden

Conceptual Photographer

Mental Health: a mother's burden  is a 2-piece photo essay. It was exhibited at the Gladstone Hotel gallery in downtown Toronto October 8-21, 2011 as part of the Selam Visual Arts Festival.   The beginning of a larger series that is currently being produced, this project aims to illustrate the human experience of diverse mental health issues and illnesses as it relates to varying demographics in the Ethiopian Diaspora - a society where the topic is often neglected, ignored and/or demonized.

Mental Health: a mother's burden is a 2-piece photo essay. It was exhibited at the Gladstone Hotel gallery in downtown Toronto October 8-21, 2011 as part of the Selam Visual Arts Festival.

The beginning of a larger series that is currently being produced, this project aims to illustrate the human experience of diverse mental health issues and illnesses as it relates to varying demographics in the Ethiopian Diaspora - a society where the topic is often neglected, ignored and/or demonized.

AdenAbebeSVAF- portrait (2nd image).jpg

 

DriveHER

Creative Direction of Brand | Photography | Project Management

DriveHER [product naming, logo, brand bible, lifestyle portraiture]

DriveHER [product naming, logo, brand bible, lifestyle portraiture]

DriveHER, the ride-sharing platform designed to provide safe and alternative rides for women by women is opening in Toronto on March 16th.

The first of its kind to hit the Toronto market, this women-only rider and driver service has a super smooth interface, offers pre-scheduled rides, emergency buttons and rigorously screened drivers.

DriveHER is empowering more women to get behind the wheel as drivers while building a sense of safety for its riders.

She Does The City

 

 

City of Toronto (several departments)

Creative Direction | Project Management

 

People In Public Spaces (PiPS), Commercial Videos

 
 

City Planning, Graphic Renderings of Development Proposals

 
 
Toronto Public Health, Tobacco Cessation Poster Design

Toronto Public Health, Tobacco Cessation Poster Design

People in Public Spaces (PiPS) [postcards designs, logo and button designs]

 

Nia Centre for the Arts

Manager, Programs & Brand Development

Creative Connect (CC), a division of Nia Centre for the Arts, is a professional development project for early career artists seeking capacity building career opportunities in the creative business sector. 

Brand Development [product/program naming, posters, brochures, social media marketing, website, newsletters, and videos]

 

 
Meet Your Mentor is a networking event series for emerging artists seeking mentorship from a diverse group professionals working in creative industries (i.e. Entertainment Lawyer, International Photographer, Sales and Marketing Developer, Music Video Director, Creative Agency CEO, etc.). Each participant walks away with a wrapped book on business with an inspirational quote and additional prizes are drawn at random.

Meet Your Mentor is a networking event series for emerging artists seeking mentorship from a diverse group professionals working in creative industries (i.e. Entertainment Lawyer, International Photographer, Sales and Marketing Developer, Music Video Director, Creative Agency CEO, etc.). Each participant walks away with a wrapped book on business with an inspirational quote and additional prizes are drawn at random.

Social Media Content Marketing

Meet Your Mentor | Speed Networking Event

 

 
On May 27, 2016, CC welcomed 140 artists and creatives to Ryerson University to their inaugural Creative Connect Conference, a day full of interactive workshops and forums lead by creative professionals, hiring managers and entrepreneurs.

On May 27, 2016, CC welcomed 140 artists and creatives to Ryerson University to their inaugural Creative Connect Conference, a day full of interactive workshops and forums lead by creative professionals, hiring managers and entrepreneurs.

Creative Connect Conference recap video


 
CARRY_Logo-02-1.png
 

Fashion Photography

Carry Maternity, Look Book


 
BLACK-FOODIE-logo.png

Creative Direction | Photography | Web Design

 

Black Foodie [stock photography, lifestyle portraits, web design and soft-launch]

 
Eden Hagos, Black Foodie

Black Foodie explores food through a black lens, and is a resource for anyone seeking an insider’s perspective on authentic cultural foods and experiences. Eden Hagos got the idea to start exploring restaurants in her own community early in 2015; she herself is of Ethiopian descent, but the website’s catalogue soon expanded to include as many African and Caribbean eateries as she could find. Through Black Foodie, she has created a space for both black communities seeking their cultural food and enthusiastic gourmands in general.

When I would post photos on my own social media, people started tagging their friends or even messaging me asking for more information,” she says. Readership and the team of collaborators grew through direct messages on Instagram and Twitter, and currently, her team of 40 contributors writes about anything from the Haitian soup joumou to Sudanese mahshi.

From chefs to food photographers, those who have helped out invariably do it because they believe in the Black Foodie mandate: they want to see more representation and they want to help achieve it. Hagos herself has expanded her list of favourites, including Dundas West’s Le Baratin and Simone’s Caribbean Restaurant in Greektown.

Vibhu Gairola, StartUp Here Toronto

 

Kendrick Lamar

Official Photographer

Concert photography

Kendrick Lamar Concert - June 16- 2011_o.jpg
Kendrick Lamar Concert - June 16- 2011_14_o.jpg

David and Hallelujah

Engagement Photography

Portraits